• WELCOME TO APPCO UK:

    We believe professional field marketing starts with putting our best feet forward!

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OUR SERVICES

Professional field marketing

We are experts at setting up, managing and analysing field marketing and acquisition campaigns. Our focus is always on delivering well-informed, happy and committed customers and donors who support our clients’ business and causes over the long term. We’re incredibly proud to have been one of the UK’s preferred field marketing agencies since 1989.

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Customer acquisition campaigns

Appco UK creates, runs and oversees highly effective customer-acquisition campaigns for clients across a range of sectors, including energy, food and beverage, finance, and home and lifestyle services. We specialise in quickly becoming experts on our clients’ brands and promoting their services in a highly personal way to targeted customer groups across the UK.

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Fundraising & donor acquisition

Appco UK has been delivering professional fundraising campaigns for charities since 1999. We provide a range of face-to-face donor acquisition programmes, focussed on signing regular-giving donors and raising brand awareness. Regular, ongoing donations are vital to charities, helping them plan their programmes in advance and fund them over the long term.

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  • ABOUT US

    Appco UK is committed to delivering high-quality, responsible and valuable face-to-face marketing campaigns for our clients.

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OUR EXPERTISE

Great campaigns built on great relationships

OUR CLIENTS AND BUSINESS PARTNERS COME FIRST

We believe in getting to know our clients and outsourced suppliers. This means:

  • understanding and fulfilling their specific needs
  • becoming passionate experts on our clients’ brands
  • supporting our suppliers to be incredible brand ambassadors
  • encouraging our clients to spend time in the field with their brand ambassadors

Administration, operations & logistics

OUR CAMPAIGNS RUN LIKE CLOCKWORK

We are experts at setting up and monitoring field marketing campaigns. This involves:

  • location vetting and management
  • complete compliance
  • brand-awareness and product training
  • customer service and quality assurance checks
  • ensuring campaign resource, reach and results

Detailed live reporting & expert analysis

OUR CAMPAIGNS ARE HIGHLY MEASURABLE

We understand ROI is crucial and we’re trusted to deliver results. Our service includes:

  • a secure online real-time reporting system for clients
  • detailed tracking and data analysis of every campaign
  • continuous reviews and audits of our processes and performance
  • a dedicated team to answer all our clients' and suppliers' questions

Industry-leading standards & compliance

WE BELIEVE IN RESPONSIBLE FACE-TO-FACE MARKETING

We insist on the highest-possible standards from everyone involved in delivering our services, which means:

  • our dedicated compliance specialist advises on all campaigns
  • staff and suppliers are fully trained on industry regulations and codes of practice
  • we are active members of all relevant regulatory bodies
  • our policies and processes are industry leading

TESTIMONIALS

We’re proud of the positive impact we create for our clients

“I have worked with Appco UK for well over 20 years, while at various UK charities, and nothing beats the donors they recruit for regular giving. In the time we have worked together they have consistently driven up quality and lowered attrition to be best in class in my opinion. I would not hesitate to use them or recommend them.”

Mark Astarita OBE – Director, Astarita Aldrich & Ward

“From the moment we first engaged with Appco UK it's been a really positive journey. The energy and enthusiasm they share for our brand has been all encompassing, providing a safe, reliable and excellent customer experience throughout the operational sales process. I have absolutely no hesitation in recommending them as a trusted business partner.”

Phil Foster – Managing Director, LoveEnergySavings.com

“Great Ormond Street Charity has worked with Appco UK for over four years. Together we’ve achieved our best door-to-door results to date. In fact, in terms of long-term donor retention, they are the best dialogue results I’ve seen during my 8+ years working in fundraising.”

Amy Klein – Acquisition Direct Marketing Manager – Direct Dialogue, Great Ormond Street Hospital Children's Charity

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NEWS & BLOG

Achievements, updates and opinions from our experts

Commonwealth Games surfboard sign on the Gold Coast, Australia

BLOG: Looking for business motivation? Watch the netball

They might be underdogs in a somewhat hostile territory, but England’s netballers have demonstrated how holding focus under tough conditions pays off. The Roses this week beat No.2-ranked New Zealand – their first-ever  Commonwealth Games win over this team – and [...]
Two meeting delegates laughing

NEWS: Appco UK’s business partners run marketing best-practice event

Appco UK’s business partners ran a skills-sharing workshop in Birmingham on 6 April, designed to provide information and inspiration on recruiting and mentoring professional brand ambassadors, an update on compliance, and share general best practice. The all-day event [...]
IKEA sign against blue sky background

BLOG: Entrepreneur in focus – IKEA founder Ingvar Kamprad

Ingvar Kamprad was a teenager when he launched IKEA, and he went on to become a billionaire after pioneering flat-pack furniture. Having assembled our share of Songesands, Bjurstas and Billys, Appco UK looks at what we can learn from this entrepreneur’s story – [...]

CONTACT

We’d love to hear from you

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