In an era of impersonal, web-based communications, face-to-face field marketing campaigns have the power to really stand out. They provide companies with the perfect opportunity to engage with consumers on an individual level and to make personal and memorable connections with them. But there is an art to getting field marketing right. To achieve the […]
read moreMonth: November 2015
BLOG: 5 steps to product development
At Appco, we understand the importance of effective product development, which is why we created The Lab. Our in-house team of direct sales and marketing specialists focus on research, development and implementation of bespoke campaigns for our clients. The Lab’s Product Development Manager Keith Watters explains why product development is a crucial process for the […]
read moreBLOG: 3 secrets of a successful field representative
A varied working life and the ability to determine your own income means that plenty of people are looking for flexible roles in sales, and door-to-door product and service promotion can be a great place to start. But what exactly does it take to forge a successful career as a field representative? Here, we reveal […]
read moreBLOG: Sales industry can benefit anyone, says top field marketer
Matt is an award-winning self-employed field representative contracted to represent Appco UK’s clients. He always felt he had a knack for sales, but he believes the industry holds even more benefits for people wanting to develop that skill set from scratch. When I began working in this business a year ago, I found out straight away […]
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