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  • Writer's pictureAppco UK

NEWS: Appco UK’s business partners run marketing best-practice event

Appco UK’s business partners ran a skills-sharing workshop in Birmingham on 6 April, designed to provide information and inspiration on recruiting and mentoring professional brand ambassadors, an update on compliance, and share general best practice.

The all-day event, co-hosted by Appco UK, saw business owners in the supplier network lead sessions on requirements and best practice when recruiting self-employed brand ambassadors and advice on setting up a successful business, planning for business growth and mentoring passionate field representatives and fundraisers.

Members of the Appco UK team provided updates on changes to regulations for face-to-face sales and fundraising (such as GDPR) and previewed technological improvements to our campaign management processes.

The event also provided opportunities to network and share feedback from Appco UK’s clients on the positive impact of our field-marketing campaigns. Here are two recent comments from clients, thanking Appco UK and our business partners for our services:

Phil Foster – Managing Director, “From the moment we first engaged with Appco UK it’s been a really positive journey. The energy and enthusiasm they share for our brand has been all encompassing, providing a safe, reliable and excellent customer experience throughout the operational sales process. I have absolutely no hesitation in recommending them as a trusted business partner.”

Amy Klein – Acquisition Direct Marketing Manager – Direct Dialogue, Great Ormond Street Hospital Children’s Charity: “Great Ormond Street Charity has worked with Appco UK for over four years. Together we’ve achieved our best door-to-door results to date. In fact, in terms of long-term donor retention, they are the best dialogue results I’ve seen during my 8+ years working in fundraising.”

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